55 Best K-Beauty Amazon Prime Day Deals, According to Skin-Care-Obsessed Editors

08.10.2025, 13:34 allure.com

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[LAST UPDATED AT 6:07 A.M. ET ON OCTOBER 8, 2025] It’s officially day two of Amazon Prime Day 2025, and the K-beauty deals just keep getting better—we can’t stop adding to cart. Lucky for you, we’re not gatekeeping.

Whether you’re in the market for a glow-boosting essence to revive tired skin, a rich serum that locks in moisture, or a face mask to make dull skin a thing of the past, these discounts cover every step of your routine. Because when it comes to K-beauty, we simply can’t get enough of that glow. And it’s not just skin care: You’ll also find K-beauty makeup must-haves and hair deals in the mix.

Editor-fave brands like Biodance, Hanyul, Laneige, and Round Lab are marked down, but the sale ends tonight. So, if you haven’t stocked up on your glass-skin essentials yet, now’s your chance. Scroll on for the best Amazon Prime Day K-beauty deals of 2025 you can shop right now (before they're gone for good).

Amazon

Amazon

Amazon

Want more Amazon Prime Day 2025 deals? Lucky for you, we've rounded up the buzziest Amazon Prime Day beauty deals and the Best of Beauty Awards winners on sale you can shop right now. If you want a true cheat sheet, shop the Allure Amazon Storefront now.

Allure shopping director applying the CosRx 132 Hair Bonding Serum

Cosrx

Amazon

Repairing damage, taming frizz, and adding silky shine—this CosRx Peptide 132 Hair Care Set does it all. Infused with strengthening peptides, the shampoo, treatment, and oil serum work together to nourish strands from root to tip and deliver that coveted glass-like shine. The serum in particular “has been great with extra dry ends and doesn’t leave your hands feeling super greasy,” says shopping director Shanna Shipin.

Biodance

Amazon

Allure contributing commerce writer Christa Joanna Lee applying the Biodance Bio-Collagen Real Deep Mask

Whether you’re dry one day or breaking out the next, the Biodance Multi-Care Experience Kit has you covered. With mini versions of the brand’s hydrating, firming, and soothing best sellers, this set helps balance your skin no matter what kind of day it’s having.

Beauty of Joseon

Amazon

Inspired by hanbang, Korea’s traditional herbal medicine, this Beauty of Joseon’s Hanbang Serum set blends ancient ingredients with modern science for skin that feels calm, balanced, and naturally glowy.

Laneige

Amazon

The Laneige S’mores Kisses Set is a total chef’s kiss for your lips. The Allure editor–favorite Lip Sleeping Mask works its magic overnight, while the Lip Glowy Balm keeps your lips soft and glossy all day—both wrapped in the sweetest marshmallow scent.

Dr. Groot

Amazon

For the uninitiated, K-beauty takes scalp care as seriously as skin care. This four-step routine (including a shampoo, conditioner, treatment, and thickening serum) uses biotin, caffeine, and herbal extracts to cleanse, nourish, and strengthen for thicker, healthier-looking hair from root to tip.

Abib

Amazon

The Abib Pink Me Up PDRN Glow Kit has everything your giftee needs to wake up glowing. It includes retinol eye patches to even out tone, a collagen lip mask to hydrate and smooth, and an overnight firming jelly mask that helps revitalize skin by morning.

Torriden

Amazon

Dive right into glass-skin hydration with the Torriden Dive In Trial Kit, featuring four mini-size favorites of a cleanser, toner, serum, and cream. The hyaluronic acid–powered lineup delivers deep, lasting hydration, leaving your complexion plump, refreshed, and perfectly dewy. The standout? The serum, which “dries down almost immediately, and my skin always feels bouncier with each application,” says Han.

Goodal

Amazon

The Goodal Green Tangerine Vitamin C Glow Kit is the perfect starter set for those ready to achieve brighter, more radiant skin. It includes the brand’s dark spot serum, eye gel patches, and cream—each packed with green tangerine extract, niacinamide, and Centella asiatica to brighten, fade dark spots, and soothe irritation.

Sulwhasoo

Amazon

Allure contributing commerce editor Deanna Pai applying the Sulwhasoo First Care Activiating Serum

Sulwhasoo has always gone above and beyond when it comes to sourcing ingredients—case in point: the 500-hour aged ginseng extract that powers this serum to give your complexion a brighter, more even tone. “It also balances my skin, leaving it hydrated and dewy but never oily,” says contributing commerce editor Deanna Pai.

Allure commerce producer Sarah Hoffmann using the Dr. Althea Pure Grinding Cleansing Balm

Best Cleansing Balm

Amazon

No spills, no mess: Dr. Althea’s Pure Grinding Cleansing Balm melts away makeup and sunscreen while tiny plant-derived exfoliating particles gently polish skin. “The grinder dispensing method means no searching for an applicator spoon and no dipping my hands into a pot of product (something I've always found semi-gross). Genius,” says commerce producer Sarah Hoffmann.

Medicube

Amazon

Allure editor-in-chief Jessica Cruel using the Medicube Age-R Booster Pro

"I must say: This is the most powerful device I have ever used," says editor in chief Jessica Cruel. She tends to use only the Derma Shot and MC Modes for her skin prep routine—and the latter is her favorite for lymphatic drainage before a big event or a live TV taping. “I find the user experience is better than many microcurrent devices I've used in the past.”

Round Lab

Amazon

Lee applying Round Lab Birch Moisturizing Sunscreen UVLock SPF 45+

One swipe of Round Lab Birch Moisturizing Sunscreen UVLock SPF 45+ will make you wonder what took you so long to try this viral favorite. “It disappears instantly, makes my skin feel hydrated thanks to the birch sap, and honestly, my only complaint is that it doesn’t come in a jumbo bottle so I can slather it everywhere,” says Lee.

Han applying Rejuran Turnover Ampoule

Rejuran

Amazon

PDRN is all the rage right now, and at the forefront of an influx of PDRN-infused K-beauty products is none other than Rejuran Turnover Ampoule, which is made by the same company behind Korea’s most popular PDRN injectable by the same name. "PDRN helps with tissue elasticity and hydration," says New York City-based dermatologist David Kim, MD.

Innisfree

Amazon

Pai applying the Innisfree Super Volcanic Pore Clay Mask

If you love the satisfaction of vacuuming out your pores, you’ll be obsessed with the Innisfree Super Volcanic Pore Clay Mask. "What makes it great isn't just the combo of bentonite and kaolin clays, but the addition of volcanic ash and lactic acid for dual exfoliation. I liked that I got a little scrubbing action as I was rinsing it off—and my skin looked way more even and radiant after just one use,” says Pai.

Aestura

Amazon

Allure features director Dianna Singh applying the Aestura Atobarrier 365 Cream

The sister to Aestura’s Best of Beauty Award–winning lotion, the Atobarrier 365 Cream is a lightweight formula made for both face and body—and it’s perfect for smoothing away rough, dry patches. “I love [it] as much for what it does for my skin as what it doesn't: The rich formula is deeply hydrating without causing irritation or congestion. When I apply it before bed, my skin feels noticeably softer and smoother come morning,” says features director Dianna Singh.

Lee applying Medicube PDRN Pink Collagen Capsule Cream

Medicube

Amazon

Medicube’s PDRN Pink Collagen Capsule Cream packs a serious skincare punch with tiny capsules of PDRN (a rejuvenating ingredient derived from salmon DNA) that stay fresh until you apply. Once they burst, they blend into the silky gel-cream, teaming up with collagen to firm, hyaluronic acid to deeply hydrate, and niacinamide to brighten and even out your skin tone. “After every application of this cream, my skin looks plumper, glowier, and more refreshed,” says contributing commerce writer Christa Joanna Lee.

Dr. Althea

Amazon

Allure contributor Devon Abelman applying the Dr. Althea Vitamin C Boosting Serum

Dr. Althea Vitamin C Boosting Serum is a lightweight, brightening formula designed to even tone and revive dull, tired skin. "Even though it’s fragrance-free, it smells like freshly squeezed Florida orange juice—pulp and all," contributor Devon Abelman says. “Scent aside, I love how dynamic this formula is. It covers all the bases for achieving the healthy skin of your dreams: brightening, hydrating, smoothing, and healing. Texture-wise, it’s viscous and almost gel-like without feeling sticky.”

Han applying the Koolsol by Knours Ultra-Light Invisible Mineral Sunscreen SPF 50

Koolsol by Knours

Amazon

Big news: For fans of chemical sunscreens, Koolsol by Knours Ultra-Light Invisible Mineral Sunscreen SPF 50 comes surprisingly close to mimicking the feel of a chemical formula—something rare for any mineral sunscreen, especially an untinted one. “It applies so elegantly, like a lightweight moisturizer—hi, cica, snow mushroom, aloe, and niacinamide—and leaves my skin looking dewy, but not overly so,” says Han.

Mixsoon

Amazon

Han applying the Mixsoon Soondy Centella Asiatica Essence

Mixsoon keeps it simple with just three ingredients (water, butylene glycol, and cica), providing a lightweight, fluid formula you can layer without heaviness. The result is skin that feels calm, hydrated, and radiant. “There's something inherently stress-free about using a simple formula you know is going to hydrate and calm my skin—which is exactly what Soondy Centella Asiatica Essence delivers on," Han says.

Haruharu Wonder

Amazon

If there’s any brand we trust to make retinol sensitive skin-friendly, it’s Haruharu Wonder. The Black Rice Night Knight Retinol Serum combines a gentle, slow-release retinol with fermented black rice and bamboo shoot extracts to smooth, brighten, and strengthen the skin overnight, without the usual dryness or irritation.

The Face Shop

Amazon

K-beauty devotees know better than to rely on wipes alone for a full