As a small business, it's important to have contact with your customers. But some phone calls could easily be handled by your Web site--saving time for you and your customers. Here are 10 ideas for how to tweak your Web

In the current economy, most people are looking for the best possible deal out there. Before you cut price or reduce quality of service to save money, consider these points.

Perfectionism is a goal that, though admirable, is unattainable. And when you run your own business, striving for perfection can actually have a negative impact. Here's how perfectionism can hold you back and some tips for getting past it.

Running a business can be a thankless job. Customers having a bad day take out their frustrations on you, someone posts a nasty reply to one of your blog entries, or a dissatisfied customer shares their unhappiness about you with

Getting clickthroughs on your PPC campaign does not always translate into sales. A custom landing page will help your customers understand what it is you're selling and how they can buy it - and increase the number of customers that

This is the time of year when people, including business owners, are most likely to contribute to charities. Unfortunately, scam artists are ready and waiting to take advantage of your generosity. Here's what you need to know to avoid having

Even though Black Friday has come and gone, there is still time for retailers to increase their chances of having a good holiday shopping season. Here are ten things you can do to boost your holiday sales in the remaining

Big box retailers will use millions of dollars to flex their marketing muscle to bring attention to their products and sales over the holidays. It gives them a huge advantage over small retailers, but the little guys do have an

If you sell online or over the telephone, most of your sales are probably credit card transactions. Don't let credit card fraud turn your holiday sales season into a nightmare. Use these tips to spot fraudulent orders before it's too

As your business grows and matures, it's easy to lose sight of the practices that worked when you started your business. Here's ten point checklist to help you stay on track while you grow your business.

It's true that money is a strong motivator for employees, but one thing it can't do is make people like their jobs. And if your employees don't like what they're doing, their performance will suffer. Here's how you can bring

Many businesses would like to go green, but get hung up on various excuses and misconceptions. Here are four main myths small businesses believe about environmental sustainability.

to get started.

Retailers know that postcards get read. But you don't have to be a retailer to put these easy-to-produce, low cost self-mailers to work. Here are seven tips you can use to create a money making postcard.

The concept of planning for disasters, whether they are man-made or natural, just doesn't come that high up on the radar during normal small business operations. But if a disaster strikes, your small business is much more likely to survive

When it is time to select a mailing list for your direct marketing campaign, make sure you have all the facts. Here are six things you should know.

Your employees could be chasing away new customers without even realizing it. Here are three reasons potential customers may distrust you or your team members.

Do you know how much money you need to get your business started and run it until it becomes profitable? Use our startup cost calculator to figure it out.

Last month was National Cyber Security month, but we need to be on guard against cyber attacks year round. Here are some tips you can use to keep your home and business secure from cyber attacks.

Leasing an expensive piece of equipment makes it more affordable month to month, but it can cost you more in the end. Purchasing outright, however, is not always the best option either.