There are plenty of stories of businesses that have created social networking profiles, displayed a flurry of activity for the first couple of weeks, and then, when they didn't get instant results, abandoned those profiles. Just as it takes time

Wondering where your customers go after second thoughts during checkout process? Create a few goals in Google analytics for some insight on how to optimise your checkout process.

The newest addition to the Facebook platform has begun to make an impact and is reaching beyond the major corporate players like CNN and Red Bull. Small, medium and large businesses are starting to realise that there are many benefits